Acceleration Program
Your fundraising from individual donors, structured in 4 sessions.
Personalized diagnosis
structure, team and tools
Complete mapping
of your current fundraising
Platform included
PIX, card and recurring
12-month plan
roadmap and quick wins
The method, step by step
4 phases to structure your fundraising.
Each phase answers a question and sets up the next.
Where does your fundraising stand today?
We look together at the structure, the team and the tools the organization already has.
What you leave this phase with
- X-ray of the organization, with strengths and gaps
- Diagnosis of the tools in use
- Dashboard with the current situation and the year's goals
How does it work?
From the first session to your plan in hand, in 2 months.
4 sessions
one per phase, with your team
Up to 2h each
online, with a set date
2 months
from start to finished plan
Material every phase
nothing stays just talk
Technology included
The Arrecade platform comes included.
You only pay when you raise money. No monthly fee, no setup and no lock-in: campaigns, donation forms and recurring giving via PIX and card.
- Unlimited campaigns and donation forms
- Recurring giving via PIX and card
- Checkout with multiple payment methods
- Real-time fundraising and donor dashboard
Benefits
Why structure your fundraising now?
No more guesswork
You start knowing which channels bring real financial results, with data instead of intuition.
Unblocked conversion
Remove the obstacle-filled path where the donor tries to help and gives up halfway.
An active base
Your contacts stop being a single list and become groups with their own approach.
A planned year
Instead of communicating on impulse, a map of actions with priority and deadline.
Differentials
Why Métrica.Social?
Expert team
More than 18 years of experience in digital marketing and more than 20 specialists focused 100% on the third sector.
Proven impact
More than 50 organizations served, with an exclusive focus on causes that make the world better.
Skin in the game
The program includes our own fundraising platform. R$ 0 monthly fee and R$ 0 setup: we only earn if you raise money, with 8% per transaction (plus gateway fees).
Battle kit
You don't leave empty-handed: 300 QR-code stickers, tracking codes fully configured, and the Arrecade Kit (landing page and emails).
Who runs the program
A whole team dedicated to causes.
18 years combining digital marketing, fundraising and technology, the last 6 dedicated only to the third sector.
Derick Lemos
General direction and strategy
More than 18 years connecting data, media and digital fundraising for organizations like Fundo Brasil, Fundo Casa Socioambiental and Conectas.
Ana Furtado
Projects and relationship
Leads project operations and makes sure diagnosis, plan and implementation reach the agreed result.
Sidcley Lyra
Online media and performance
Builds Meta Ads, Google Ads and Ad Grants campaigns focused on fundraising, tracking and return.
Mateus Tafuri
Copywriting and fundraising content
Translates the cause into a message that moves people: campaign scripts and email journeys that turn into donations.
Organizations that trust our work
Talk to our team
The first session is a free diagnosis of your operation. No strings attached.
Brazil, 100% remote